Great night at the launch of ICAD Awards Book 2014. The book is dedicated to the great legend Catherine Donnelly. Eoghan Nolan gave a little talk on how the Glasnevin Surnames Campaign evolved.
The latest bus poster in the multi ICAD award winning campaign for Brand Artillery.
Copywriter/Concept: Eoghan Nolan.
Art Director: Tony Purcell
Myself and Eoghan Nolan of Brand Artillery are dead thrilled to have received 3 ICAD Awards (The Oscars of the advertising & Design Industry) for the Glasnevin Surnames Campaign. It won Gold for Best Outdoor Poster Campaign, Silver for the Transport section and Bronze for Typography.
Got into a bit of a lather working with the client on this packaging (she's the wife!). The soaps are hand made and totally natural so the packaging needed to reflect this. The typeography had a handmade feel. All the packaging and brochures were printed on recycled card. They should clean up.
The Glasneven Cemetery Poster Campaign has been a huge success. So much so that they are now selling them in the Cemetery shop. This is the design for the A2 poster.
The word Solas means 'light' in Irish. This is the new logo I designed for a bar/restaurant in Dublin's Camden Street.
With more than 1.5 million people buried in Glasnevin it's true to say All Human Life is Here. Among the thousands of names represented (22,008 Byrnes for instance) are many that contrast, creating a campaign that engages and provokes at the same time. It instantly makes you wonder about your family name and invites the viewer to come up with their own variations- always a sure sign of a campaign with legs. Well, one Leg, four Leggs and 18 Legges, to be precise.
Media: Metro Posters / 6 Sheet Posters / Bus Posters / Radio
Concept/Copy: Eoghan Nolan, Brand Artillery
Artdirection: Tony Purcell Freelance
Amawele is an Irish volunteer charity helping schools in South Africa to grow organic vegetable gardens for kids that really need proper nutrition. Concept Tony Purcell / Killian O'Donnell.