Its so refreshing to see a clever press ad that actually makes the reader think -  unlike the many annoying digital ads that pester you around the web.

This is an ad myself and copywriter extraoadinaire (sorry about the spelling in advance Killian) Killian O'Donell produced. It plays on the fact that B&A's research is extremely accurate as proven by a recent Treaty Referendum Poll.

There I've said it.

New business card for copywriter Richard Fegen.